Yes, Yes, Yeezy!
More than two years in the making. A creative collaboration between Kanye West (we know who he is) and Mark Smith, Nike Creative Director of Special Projects, for a collection that marries the 80s shoe influence and today’s pop culture. Within the walls of Nike Innovation Kitchen, The Nike Air Yeezy was born!
In an exclusive interview with Complex.com, the two personalities related in detail the work that were put into the making of Nike’s latest baby. The release of this limited edition (only 9,000 pairs available) and uber-stylish sneaks inspired campouts that the designers accurately predicted the boxes wouldn’t even hit the ground when it’s released. A truly amazing work of shoe-art that features “supple leathers, loud liners and that intensely vibrant glow sole”, as Nick dePaula of SoleCollector would put it.
Indeed, it took them quite a long time to design and finish the Air Yeezy but when it was finally released, fans couldn’t help but blurt out “Yez!” and with it the amount of $215 that paid for it.
Categories: Nike | Date: October 5th, 2009 | Posted by: sherylem | No Comments